In today's world, the need for efficient, real-time and
cost-effective communications is paramount. Enhanced Messaging
Application (or EMA) is an ideal marketing, employee subscriber
or emergency notification tool that allows you to contact
a targeted group via:
Telephone (land line or cell phone)
Email
Email to SMS
At a rate of 1000 calls per minute, most organizations find
that communicating with a target group at this rate of speed
is cost prohibitive because of the equipment involved. The
beauty of EMA is that there is no customer premise equipment
to buy and maintain. Additional benefits include:
Real-time statistics
Delivery confirmation
Live voicemail status
How does EMA work?
It’s actually very simple. Municipalities, for example,
have contact information for all its citizens. A quick database
query yielding phone numbers and email contacts is uploaded
to the hosted EMA server. The city mayor or emergency coordinator
records a brief voice message notifying the citizens of
an emergency and types an email with the same message. With
the click of the mouse, citizens are notified at a rate
of 1000 calls per minute.
EMA can provide the same immediate response for non-emergency
yet time critical announcements. Notices of community events,
power outages, street closings and senior citizen alerts
are but a few examples. In each case EMA can be deployed
to keep citizens informed and safe.
The Business Solution
Emergency notification is great, but it represents a very
small percentage of EMA’s potential. The real value in EMA
is implementing the application as a business communication
tool. The brief examples listed on the right show some of
EMA’s potential applications.
EMA
Brochure 